Creating a internet business

So when creating a business you need to plan everything for better performance.

Create a business plan for yourself to know where you need to start and where you need to end.

You also need a business model so you know where to focus you need to know to who you need to sell and what of course.

There are many things you need to do when creating a business you need to email a lot of people so they know your business and very flexible.

When your business is not selling a lot you need to be very creative with selling products and sell more and more everyday.

A business can be a great Revenue stream for you or a liability of course .

And don't begin to big but also not too little just a perfect size of your comfort.

Be aware of that your plan could fail or succeed but always have a backup plan just in case.

So a business need to have value for costumers .

You can either focus on one of these markets

Mass market

A mass market is a large group of customers while you are filling their needs with your products. When you are focusing on a mass market you need to have a great relationship with them because in a mass market the best market is the mouth of the mass market.

Niche market

When targeting a niche market you have specific targeted customers .

Segmented

When focusing on a segmented market you choose to seperate your customers in sections just like a webhosting company has webhosting for individuals and for businesses other solutions . They put some sections like businesses , individuals , people who can't program , people who can program and so on.

Starting a company

when starting a company always think about cost reduction .

If you can reduce the costs of your startup do it!

Even facebook did it in the beginning they used cloud services to start facebook .

Which costed around $58 a month.

And later on when they got enough income they decided that it was time to get their own servers.

With costs reduction you also reduce the risk of failing .

So don't start to big but also not too little because if you start too little it may influence your business growth and you may get less growth then normall.

Easy to use

Always make your products ,software easy to use so easy that your grandma can use it or your mom someone without technical knowledge .

So that’s why usability is so important always in those useability lessons they tell you to use a 3d lookalike button since it will reduce the time of brains interruption.

But it also needs to be very simple and effective a good example is apple's one button concept.

They use just one button on a lot of their products the iphone has one button the imac mouse has one button and so one .

Its so easy to use because it only has one button .

So you can take that concept into your own business and make things a lot more easier.

Always improve

Always improve your business be aware of why people don't want to buy your software or product and well update it! .

When I first began my first business people always told my that the design wasn’t that beautiful. So with a lot of coffee and no sleep I began designing everything all over again and again and again always improve and my sales gone up by 33% .

So its a very good way to improve by asking your customers what they like and what they don't like .

Service

Service has always been very important your business mostly will get into problems soon or later. And you will need a very solid and kind support team or yourself of course .

And they might be your clients a lot longer.

Also have a kind of manual for your employees and in that manual you can write the rules of picking up the phone .

This is an example of one

1. Be kind and always answer polite
2. When problems with products last option refund
3. Ask what we can do better and write it down
4. Always say thank you
5. Listing to the costumer and never interrupt him or her

Self-service

When having a self-service service be sure that your clients can access everything they need when needed .

So just like facebook they have a great help documents on their website what you can access when you have trouble with facebook plugins

So be sure you have something like that .

Revenue streams

To create multiple revenue streams you need fill the needs of your clients in another way or represent your product as another fulfilling product .

You have the choice to create more products , software .

Just like how google created more and more products such as online web solutions and advertising options , office products .

They created more and more revenue streams thru the way they made more and more products.

You can create extra services

Such as some jeweler companies they offer more services on the internet such as polishing , putting a extra color , and so on .

But you can also create a revenue stream from the same client such as subscription fees products like web hosting , domains , web builders , office products , lesson videos such as lynda.com .

You can also lend a tool to your clients such as cars tools etc.

Or usage fees such as phone services and advertising services on those services you will need to pay more on the amount you use the phone or advertising .

Partnerships

When partnerships are available you can reduce or improve your risks depends on which business and the intention of those partnerships.

But with partnerships you can achieve great product production .

If you plan to start a software company that makes security software for example .

You can partner up with a browser company to include their browser on your installment of your software and on every installment the browser company will pay you a little bit of money. Or you can partner up with a web hosting company or a software selling website to include your product on their website and they will get a small percentage.

Costs

so remember that you have costs in your business put all of those costs in order and keep them in watch have more income then your costs . Especially in the beginning when you are making a website note that you have server costs and domain costs .

Internet Strategy

When your business is on the internet you will need a internet strategy what I did what multiple traffic streams from different sites I will explain this in a bit .

This is the “Black hole traffic ” why I call this the black hole traffic is because we want to suck up every bit of traffic from a very big radius .

So for that we need to suck traffic from youtube , facebook , google , Bing , yahoo directories as many as possible .

So we want to do something like this :

youtube → your website

Linkexchange seo → your website

mobile → your website

Free advertisements → your website

Google & yahoo & bing and others → your website

Physical advertisements → your website

Multiple Versions of your website → your website

Internal growth

So now you have outer growth in your company but how do you have internal growth?

Hiring employees and finding more and more effective ways to work ?

Its actually more then just hiring more employees.

You can hire a thousand more employees and still have no internal growth.

So you need to have effective ways to increase work flow and speed .

So lets take an example if you have a printing business and people can order business cars at your business you can increase your work flow with a better and faster printer .

You need to lower costs and improve profit depending on your business model of course .

Employees happiness

Which business don't want this?

It increases work flow , speed , culture

The question is now how? How can we increase our employees happiness?

Well that depends on which people you actually hired .

If you have gamers employees be sure that when they have breaks they can play games, another example is for those people with passion and ideas give them the ability to use their talent . For example 20% of their time they may work on something else than their usually work .

Google uses this tactic and with that they made gmail , office products and some others .

And those products are very successful so its worth a try.

Company culture

So your company culture is very important its the core drive of your company .

Your business is like a space shuttle and your company culture is your engine your income is your fuel and you are the captain .

You need to constantly improve your engine and oh yeah your engine has emotions .

So you need to take care of it too! Do do that we need to fill it up with fuel first .

Then every time we say to the engine you have to run and to this task!

We say thank you engine for doing this you are doing a great job!

And we let the engine have some free time to rest because when a engine is very hot it will overheat and if you want to overrun your engine right because sometimes its necessary with very tight projects you will need to install a inter-cooler in your engine so it wont get a burnout .

So this inter-cooler can be a new television on the hall in your company or a catering or just something very simple as a new mouse for the computer .

Financial and business growth

To increase your business growth we need to do one of the following .

We can sell more of the products you already have or we can make new products or lowering costs.

And if you followed the news of very big companies then you see that they choose the last choice at least many do .

And like we know those are the companies that are doing bad!

They are reducing their engine power on the time they really need it!

They are reducing the things that they really need and the things they don't need there they put in more money.

Have you ever seen google or microsoft on the news of super firing statements .

No because their employees are earning money for them they make ideas create new dreams and make more and more possible .

They don't reduce their engine power even when there are harder times they don't.

They can reduce it a bit but not a lot of it and then invest millions in advertising while everybody knows that they exist but when a customer calls support they don't answer kindly . So they lose and win costumers at the same time!

Its crazy so be sure to think very good about your company and think about costs but employee cuts must be considered the last option.

Competition

competition is deadly !

Be sure to take an eye on them not every step but enough to know what to do when they take a action.

Business And investors

This is something you really need to be deciding yourself .

But be aware that most investors are selfish .

And they don't really care about your business they care about the money they can get out of the deals .

So they can make or break your business too they can give you an angel investment but be sure that you have the upper hand be sure that you can hold your company .

Don't let them fire you from your business! If you give them too much power they can fire you from your own business that is what happened to Steve jobs in apple in the early days.

So be sure to handle right too be sure to get the maximum out of the deal because your company is worth of what you think its worth. When microsoft wanted to buy facebook what did facebook told microsoft? Well they told them that the company is a lot more worth. And microsoft bought a 1.6 % in 240 million dollar range . So they bought a very little part for so much money.